October 27, 2025

Launch Video — Director's Cut

By Manu Ebert · Founder

Launch Video — Director's Cut

Every hero needs an origin story.

Cubert's begins in a quiet cubicle in a quiet American company that wants to put AI forward. In our launch video, he emerges not as a sleek sci-fi android, but as the painfully familiar junior teammate who is somehow both over-eager and existentially confused. He tries. He fails. He tries again. He misinterprets instructions with the enthusiasm of a golden retriever and the confidence of a senior partner at McKinsey.

And that’s the point.

Watch on YouTube

Cubert is what happens when AI wants desperately to help but keeps tripping over context, memory, and the messy reality of human workflows. He’s the embodiment of the problem we built Hyperspell to solve: machines shouldn’t need to guess who you are, what you care about, or why you asked for that file from three months ago. They should remember. They should understand. They should stop booking meetings with your ex-client’s ex.

This video is Cubert’s beginning. And with it, ours.